The Rodeo is a Drag Show event with a Western/Cowboy theme hosted by the Office of Multicultural Affairs at University of South Florida in St. Petersburg.
I intend the marketing materials for the event, including letterpress flyers and two Instagram posts, to follow the stylistic direction of old country stamps, postcards, and brands.
I took instant photos of the audience, drag queens, and performers to display the reminiscing aspect of the theme and set up the photobooth following the theme.
Fans are the only merchandise of the event to reflect the energy and content of a drag show.
